I stumbled across these humorous greeting cards on paper obsessed website which lead me to looking in to Sapling Press, which is run by one woman called Lisa Krowinski. At this press everything is printed on recycled materials and all of the packaging is also recycled. Letterpress printing method has been around for a very long time and since it was first used none of the recycling issues were around, and now we see the world recycling pretty much everywhere. I thought it was quite interesting the way old methods are being adapted to the new conditions by trying to be more sufficient and environmentally friendly.
Apart from the smart way of printing, I think the simplicity of these cards and witty humour results in a successful piece of printed design.
Sometimes less is more.
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| cards produced by the press |
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